Key Takeaways
To pull this list together I talked directly to B2B SEO practitioners, research on LLMs, and few other research which i have detailed in the intro section to narrow down to the top 10 tools. From there, I vetted each agency’s founder profiles, case studies, and published frameworks to verify if they are actually the AI SEO experts as they claim.
Here is a short list of 6 of the 10 agencies that I have finalized on this article:
- Scale Theory: Choose us if you are a startup or mid-market brand with stalled organic traffic and pipeline and need a fully managed system to win on both Google and AI search engines simultaneously.
- Daydream: Best for growth-stage, VC-backed companies (Series A to pre-IPO) looking to turn organic search into a predictable pipeline driver via structured, programmatic content.
- Graphite: Go here if you are a PLG or enterprise brand wanting an advanced, human-in-the-loop AI system to scale your Answer Engine Optimization.
- Omnius: Ideal for Series A–D scaleups that need traditional SEO and Generative Engine Optimization (GEO) fully integrated into one seamless program.
- Animalz: Best for mid-market to enterprise companies with highly complex products that need research-driven thought leadership and deep AEO strategy.
- Notebook Agency: Talk to Steve if you are an established brand that needs to be actively recommended by LLMs during a buyer's high-intent research phase.
At the end of the day, there is no single "best" agency on this list. Every brand has a different product, budget, and growth goal. If you are genuinely looking to find the perfect partner for your company, take a few minutes to read through the full breakdowns below, it’ll save you a ton of wasted discovery calls
I compiled this list of the top 10 AI SEO agencies to consider in 2026 by talking to fellow SEO practitioners I've worked with, researching LLM outputs, looking at SEO conferences speakers, and using good old Google search to see which agencies consistently come up in people's minds and recommendations.
After building the longlist, I looked into each agency's website, social media presence, and founder profiles to understand the depth of expertise they bring. I read through their published research, their blog content, and their client case studies to get a clear sense of whether they are genuinely helping companies improve visibility in AI search.
There is no single best agency here. Each of the ten agencies on this list has a specific strength and serves a particular type of company better than the others.
The goal of this article is to help you identify which agency is the right fit based on what you actually need.
Quick comparison: 10 AI SEO agencies at a glance
1. Scale Theory

Scale Theory is a B2B SaaS organic growth agency that helps SaaS startups increase organic visibility and pipeline by creating "structured organic visibility systems" designed to perform simultaneously on Google and LLM platforms.
We will be the best fit for growth-stage and mid-market B2B SaaS companies where organic traffic has stalled or declined, and where the team needs a fully managed end-to-end system, a single team (experts + workflows) managing strategy, execution and reporting.
Before we get started with the strategy we spend the first two weeks to understand your product, map buyer journeys and run jobs-to-be-done exercises to identify which themes and queries your brand needs to own in AI search.
We use an internal visibility tool called VisibilityX to monitor the prompts, surface AI visibility and content gaps, act on them, and monitor results (without adding external tool costs to the client).
Strategy, execution, briefs, drafts, editorial review, publishing, tracking, and reporting all sit with Scale Theory. You provide direction; We run the system.
Our top 3 services
1. Targeted AI visibility system
Maps brand presence across ChatGPT, Perplexity, AI Overviews, AI Mode, and Gemini on the themes that define your category. Surfaces gaps where the brand is missing or underrepresented in AI answers, builds and scales content to close those gaps, then monitors with VisibilityX internally.
2. Authority architecture (Pillar-Cluster + AI retrieval formatting)
We create topic pillars and clusters that clearly connect related content for both users and AI systems. We structure content for AI retrieval, cover relevant prompts and query variations, align pages to search intent, and strengthen credibility with expert insights, SME contributions, and trusted sources.
3. Scalable content systems with AI-assisted execution
We create high-quality content using AI-assisted workflows combined with industry-specific editorial oversight. Every piece is optimized for search intent, supported by credible sources and citations, and reviewed by an editor with expertise in the client's industry. This enables faster content production while maintaining accuracy, quality, and authority.
Notable clients
Our clients are B2B SaaS companies in high-stakes niches where generic SEO fails.
- EdisonOS is a test prep SaaS for SAT/ACT tutors that grew to ~100% of demos coming from organic/SEO by February 2026, and $5.5M in total pipeline added.
- Gloroots, a San Francisco-based Employer of Record platform, went from zero to 20+ LLM-sourced leads per month in 4 months.
- Flowcart, an AI-powered WhatsApp conversational commerce platform, reached 200+ monthly LLM sessions in 4 months after a complete rebuild.
- BQP (quantum-inspired simulation for aerospace and defence) grew from ~50 to 500 monthly LLM sessions in a highly specialized R&D niche.
AI SEO research content by Scale Theory
- AI SEO Checklist for SaaS Startups — A step-by-step process for checking and improving how AI tools currently see and represent a brand.
- How to Control Your Brand Narrative in LLMs — A playbook for ensuring ChatGPT, Gemini, and Perplexity describe a brand accurately and favorably.
- What Companies Winning in AI Search Are Doing Differently — A breakdown of the patterns that separate brands consistently appearing in AI search from those that don't.
- Pages That Control Your Brand Narrative in AI Search — A guide to the specific pages AI tools use to describe and position a brand.
- Content Refresh for Visibility Systems — How to update existing content to improve retrieval in both Google and AI search.
- How to Talk About Your Competitors on Your Website — A practical playbook for turning competitor mentions into a visibility and conversion channel.
Case study
EdisonOS: 59x growth in monthly LLM sessions (from 9 to 534), $5.5M in deals added, and 100% of demos sourced from organic/SEO by February 2026.
We built a dual-channel strategy that made EdisonOS visible in both Google and the LLM queries SAT/ACT tutors run when evaluating test prep tools.
Read the full case study here
2. Daydream

daydream is a full-service SEO agency best for growth-stage and VC-backed B2B SaaS companies (specifically Series A to pre-IPO) that have product-market fit but haven't turned organic search into a predictable pipeline channel.
Their primary focus is on PLG SaaS teams with small marketing bandwidth, AI and tech startups in crowded niches, and companies that need visibility in both Google and AI platforms simultaneously.
Their differentiation is what they call "The daydream Method", a seven-lever system that diagnoses which lever to pull first rather than doing everything at once. The seven levers are keyword strategy, technical health, editorial SEO, programmatic SEO, authority building, AI visibility in generative search, and performance analytics.
They also encode their best practitioners' judgment into proprietary SEO agents, then have senior experts oversee execution. Investors include operators from Dropbox, Clay, Drata, Ramp, Canva, and Webflow, alongside growth thinkers like Lenny Rachitsky and Eli Schwartz.
Top 3 services
1. AI visibility and generative search (Lever 06)
Explicit optimization for LLM citation in ChatGPT, Perplexity, and AI Overviews. Creates structured, extractable, topically authoritative content that AI systems surface in their responses.
2. Programmatic SEO at scale (Lever 04)
Scalable, structured, long-tail content engines that generate topical authority across large page sets. Feeds LLM visibility directly because LLMs surface brands with deep topical coverage.
3. Editorial SEO with structured, extractable content (Lever 03)
Builds editorial content with clear structure, expertise, and question-answer formatting so both search engines and LLMs can parse, extract, and cite it.
Notable clients
daydream works with high-growth, VC-backed SaaS companies in competitive niches.
Final Round AI, an AI-powered interview prep platform, grew from 11K to 107K monthly Google sessions while LLM-referred sessions grew 10x in 5 months — appearing in 10% of relevant LLM prompts by May 2025.
OneSafe, a crypto-fiat banking platform for cross-border founders, grew LLM-referred traffic 4x in 3 months through targeted long-tail content across four high-intent search patterns.
AI SEO research content
- The Best Autonomous AI SEO Agents in 2026 — Reviews and compares autonomous AI SEO agent tools.
- SEO AI For B2B SaaS: A Practical Playbook To Drive Pipeline Faster — A practical playbook for using SEO AI specifically to drive B2B SaaS pipeline.
- What Is AEO? The Complete Guide to Answer Engine Optimization for B2B SaaS — A comprehensive guide to AEO for B2B SaaS companies.
Case study
Final Round AI: Google sessions grew from 100 to 1,000 per month in 5 months. By May 2025, Final Round AI appeared in 10% of relevant LLM prompts.
daydream built a programmatic content engine targeting role-specific and topic-specific interview question keywords at scale, with structured Q&A formatting designed specifically for LLM extraction.
Full case study at withdaydream.com/library/case-studies/final-round.
3. Graphite

Graphite is a full-stack AI-powered growth team covering editorial, technical, programmatic SEO, AEO, and performance optimization. They are best for product-led, venture-backed B2B SaaS companies where organic and AI answer engines are expected to be primary growth channels.
Their core framing is that 95% of typical SEO work is waste. They use research, in-house AI tooling, and large-scale performance studies to find and execute only the 5% of initiatives that actually drive measurable results. That positioning is specifically designed for teams that have run bloated SEO programs and seen little to show for it.
They combine SEO and AEO into one unified growth system and use persona and journey-driven strategies that connect buyer prompts to specific client solutions.
Their published research is some of the most rigorous AI SEO content we’ve seen. Their study on AI-generated vs human content performance across Google, ChatGPT, and Perplexity, and their work on entity tracking inside AI answer engines, are the kind of original data most agencies cannot produce.
Top 3 services
1. AI-Focused growth strategy and prioritization
AI search prioritization, AI visibility tracking, entity tracking in AI, and market gap analysis to identify the 5% of topics and initiatives worth investing in and drives outcomes in both Google and AI answer engines.
2. AI-Aligned content and topical authority systems
Content briefs, copywriting, and topical authority building informed by their original research on AI content performance. Their data shows human-written or heavily human-edited content still outperforms mass AI-generated content in both search and LLM citations.
3. Answer Engine Optimization (AEO) and AI citation capture
A dedicated AEO team, AI-targeted outreach strategy, AI citation insights, and specific workflows designed so answer engines surface the client as the recommended solution. Includes entity and citation signal building alongside content strategy.
Notable clients
Graphite works with some of the most recognized names in PLG and B2B SaaS. Their publicly referenced clients include Webflow (no-code website platform), MasterClass (online education), BetterUp (coaching and performance platform), Adobe, and Upwork. These clients reflect Graphite's focus: product-led brands with large content surfaces where AI-driven discovery matters as much as Google rankings.
AI SEO research content
- How Does AI-Generated Content Perform in Search and Answer Engines? — A detailed study on how AI-generated vs human content performs in Google, ChatGPT, and Perplexity.
- AI Now Writes as Many Online Articles as Humans — Quantifies AI vs human article volume and the implications for SEO and LLM visibility.
- How To Track Entity Position in AI — Covers tracking how brands and products show up inside AI-generated answers.
- Demystifying Randomness in AI: Key Takeaways — Explores randomness in LLM outputs and what it means for achieving consistent AI visibility.
Case study
Webflow: Graphite used AEO and AI-driven persona and journey mapping to get LLMs like ChatGPT to recommend Webflow as the best solution for designers building portfolio sites, resulting in 2x sign-ups from LLM-driven traffic.
4. Omnius

Omnius is a European B2B SEO and AI search agency that works exclusively with SaaS, Fintech, and AI companies. Their core argument is that organic growth now requires visibility across both traditional Google search and LLM-generated answers, and they call the combined approach "multi-channel SEO."
They are best for B2B SaaS startups and Fintech scaleups at Series A through Series D operating in Europe, the UK, or the US and competing in crowded AI-native, fintech, or productivity SaaS categories.
What sets Omnius apart from most agencies is that they have built a proprietary software tool called Atomic specifically for tracking AI search visibility, auditing for LLM discoverability, and automating GEO optimizations, giving them a proprietary data layer that most content/SEO agencies lack
Top 3 services
1. Generative Engine Optimization (GEO)
Their flagship AI search service which covers AI crawler optimization, LLMs.txt file creation, citation engineering, platform-specific content formatting for each LLM, schema markup for AI interpretation, and source citation monitoring to track which competitors are being cited.
2. AI search audit
A standalone service that audits a website's current visibility inside AI-generated answers and LLM responses, identifying where a brand is missing or being outranked in LLM citations.
3. Answer Engine Optimization (AEO)
Targeting zero-click query capture by structuring content specifically to appear as the direct answer within AI-generated responses. Includes FAQ restructuring, HowTo schema, natural language query targeting, and ongoing measurement of AI answer appearances.
Notable clients
TextCortex is a Berlin-based AI writing SaaS backed by Speedinvest, ranked in the EU Top 200 GenAI list and G2's 10 Best AI Software Products of 2025.
Native Teams is a global EOR and payroll platform serving 150,000+ clients with $8.7M raised.
ANNA Money is a UK neobank that raised $88M+, appeared on Deloitte's UK Fast 50, and was named in CNBC's Top FinTech list.
AI SEO research content
- AI Search & GEO Report 2026: The New Front Door of the Internet — Industry report on AI search trends and GEO in 2026.
- How to Rank on ChatGPT in 2026: 6 Tips to Boost AI Visibility — Tactical guide on improving brand visibility in ChatGPT.
- What Is Generative Engine Optimization (GEO)? — Explainer guide for B2B SaaS growth leaders.
- How to Track Brand Visibility in AI Search & LLMs — Guide and KPI framework for measuring AI search performance.
- SEO vs. GEO/AEO/AI SEO/LLMO: What're the Differences? — Comparison guide clarifying the distinctions between each approach.
Case study
Omnius applied their own GEO methodology to their own website and documented the results. Over 6 months: 5,050 AI-driven clicks (+138%), 36 SQLs generated (+414%), 47% average AI visibility, and 193 tracked citations across platforms.
5. Animalz

Animalz is a content marketing and SEO agency for B2B SaaS companies with complex products (dev tools, HR tech, fintech, sales tech, edtech) where the buyer is a sophisticated reader (CTO, VP Marketing, Head of CS) who cannot be won by thin content.
They are best for Series A through Series D companies that need research-driven, AEO-native content programs, and for enterprise SaaS brands that need subject-matter depth delivered at scale.
What makes Animalz different is their origin and their operational rigor. The agency was founded by ex-lawyers, neuroscientists, and researchers, which shows in how they approach content briefs, data sourcing, and editorial standards.
They have made AEO a named, dedicated service pillar and they explicitly contrast themselves against both keyword-stuffing agencies and handwritten-only shops by running AI-assisted production with human editorial judgment at every stage.
They also focus on building individual thought leaders as spokespeople, as AI search surfaces people as much as brands. They have built inhouse tools including a Content Refresh Tool and an SEO Forecasting Tool, and are running AirOps implementations for clients as an operational layer.
Top 3 services
1. Answer Engine Optimization (AEO)
A full AEO program covering AI visibility audits across LLMs, AI search strategy, content refreshes using AI workflows, citation outreach to highly cited sources, Reddit engagement to grow AI search presence, and measurement tied to brand mentions and revenue impact.
2. SEO/AEO strategy
A dedicated strategy layer covering keyword research, goal setting, topic identification, technical SEO and AEO audits, and content audits. This will give clients visibility into how they show up in Google Search, Google AI Overviews, and LLM-based tools, then build a roadmap to optimize each channel.
3. Content refresh for AI search
Using their AI workflow alongside editorial expertise to re-align existing content with answer engine outputs. This helps to increase citation rates in AI-generated responses without requiring full content rewrites.
Notable clients
Animalz client roster includes Google, Amazon, and Atlassian alongside high-growth SaaS companies including Amplitude, Intercom, Ramp, Auth0, Airtable, Segment, UiPath, Wistia, Preply, Customer.io, 360Learning, Rilla, Unit21, WorkOS, and Sapphire Ventures
AI SEO research content
- 20 Techniques That Get You Cited in Answer Engines — A tactical playbook for structuring content so AI answer engines can extract and cite it — covers atomic content design, prompt alignment, and citation architecture.
- The SEO and AEO KPIs You Need to Track Your Organic Growth in 2026 — A measurement framework for tracking organic growth that includes AEO-specific KPIs alongside traditional SEO metrics.
- AI Content Strategy: A Guide to the New Era of Content Marketing — Strategic guide on repositioning a content program for AI search disruption.
- Content Refresh Strategy: How to Update Old Content for SEO and AI Search — A step-by-step refresh framework explicitly addressing updates for AI search visibility, not just traditional ranking recovery.
- Animalz Now Runs AirOps for Content Teams — Announcement and explainer of their AirOps implementation service for AI-assisted content production.
Case study
SupportLogic: Animalz was brought in specifically to AI-proof SupportLogic's content strategy against search disruption. They built a product-led, diversified content engine that replaced commodity keyword content with expert-driven assets.
Result: 500% growth in qualified organic traffic and 450% expansion in keyword footprint within 12 months — plus documented new business opportunities and signed deals attributed to the content program
6. Minuttia

Minuttia is a Greece-based B2B SaaS SEO, AEO, and content marketing agency founded by George Chasiotis. They help B2B SaaS brands dominate AI search, specifically across ChatGPT, Gemini, Perplexity, and Bing AI, not just Google.
They are best for established B2B SaaS companies at mid-market and above that already have product-market fit, treat content as a core growth lever, and are ready to invest in content at scale. They explicitly do not work with bootstrapped startups needing small test projects.
What separates Minuttia from most agencies is the combination of a strict AI policy and a technology-forward operational model. No end-to-end AI content is permitted, every AI-assisted draft passes through human review and is subject to rewrite above a set AI-content threshold.
Their 93% average client retention rate and 17+ month average client tenure are numbers they publish openly, which is unusual in this market.
Top 3 services
1. Google and AI search strategy
Opportunity discovery and prioritization tied to business outcomes across both Google and AI search platforms. Minuttia builds a custom AI search tracking report for each client, maps topics to prompts LLMs are likely to surface, and positions clients for visibility in LLMs.
2. AEO / LLMO (Answer Engine Optimization + Large Language Model Optimization)
A dedicated practice focused on helping B2B SaaS brands appear in AI search answers, AI Overviews, and chatbot citations. This covers structured content, entity optimization, and authoritative mentions.
3. Agent analytics and reporting
A reporting layer to measure how AI systems discover, interpret, and surface a brand's content. This Includes custom AI search tracking per client, prompt-based keyword-to-LLM visibility mapping, and an Impact Report dashboard connecting content outputs to search and AI visibility changes.
Notable clients
Minuttia has worked with 50+ B2B SaaS clients. Their publicly referenced portfolio includes Toggl, Docebo, Sitecore, Moosend, Insense, MarkUp, Respona and more
AI SEO research csontent
- AI Search Tracking Tools Report — Reviews and evaluates tools for tracking brand visibility in AI search platforms including ChatGPT, Perplexity, and Gemini.
- 10 Best AI SEO Agencies in May 2026 — Covers how agencies integrate AI into SEO workflows for scalable organic growth.
- 10 Large Language Model Optimization (LLMO) Agencies in May 2026 — Focuses on agencies helping brands become understood, trusted, and referenced by AI systems.
- 10 Best Generative Engine Optimization (GEO) Agencies May 2026 — Covers agencies helping brands get cited by AI-powered generative search systems.
- 10 Best Answer Engine Optimization (AEO) Agencies in May 2026 — Features agencies specializing in AI search answer visibility.
Case study
MarkUp: Minuttia built a multi-layered content strategy that included defining MarkUp's category, reducing overreliance on paid acquisition, and scaling human-crafted content targeting different search intents. MarkUp became the #1 software in the markup category globally within 26 months, with 75%+ reduction in monthly paid search spend due to organic acquisition.
7. Algorythmic

Algorythmic is the independent SEO and AI search consultancy of Lily Ray, named the #1 Most Influential SEO Expert in the USA by USA Today in 2022 and a five-time MozCon speaker. Algorythmic launched in March 2026 after Lily spent over a decade building and leading a 35-person SEO team at Amsive in New York. She simultaneously continues as VP of SEO and AI Search at Amsive.
Algorythmic is best for enterprise and mid-market brands in B2B SaaS that have been hit by Google algorithm updates, are losing visibility to AI answer engines, or need a senior-level SEO and AEO strategic advisor to plug into an existing in-house team.
It is a consultancy, not an execution agency. If you need a team running briefs and publishing at scale, this is not the right fit. If you need the person who has analyzed every major Google algorithm update for 15+ years and published original research on AI citation behavior, it is.
Her consulting framework (E-E-A-T Method) treats expertise, experience, authoritativeness, and trust not as a Google checklist but as a structural philosophy that makes sites resistant to algorithm updates.
Her published research on whether GEO strategies can harm SEO, and on whether AI citation behavior in search is affected by Google organic visibility changes, is the kind of original analysis that shapes how practitioners think, not just what they do.
Top 3 services
1. AI saearch and AEO audits
Dedicated audits for Answer Engine Optimization and Generative Engine Optimization. Maps brand visibility in ChatGPT, Gemini, Perplexity, and Google AI Overviews, then builds a strategy for earning consistent citations and brand mentions in AI-generated answers.
2. E-E-A-T and brand authority for AI systems
Data-driven audits to build the expertise, experience, authority, and trust signals that both Google's ranking systems and AI answer engines use to decide which brands to surface and cite. Methods developed through years of original research rather than generic SEO best practices.
3. Consulting and strategy (AI search integrated)
Ongoing or hourly advisory designed to plug directly into an existing in-house SEO or AEO team. Covers strategic direction for AI search visibility, reviewing AEO implementation, and competitive analysis across traditional and AI-powered platforms.
Notable clients
Algorythmic launched in March 2026 and does not yet publish a named client roster on the site. Lily Ray's body of work through Amsive spans Fortune 50 companies, major ecommerce brands, news and publishing properties, B2B and SaaS businesses, and brands in healthcare, finance, and insurance. Under her leadership, the Amsive SEO team won Best Enterprise SEO Agency of the Year and Best Enterprise SEO Campaign at the Search Engine Land Awards 2025.
8. Omniscient Digital

Omniscient Digital is an organic growth agency in Austin, TX, focused exclusively on B2B software companies. They are best for CMOs, VPs of Marketing, and Directors of SEO at Series A and beyond who need organic to drive qualified pipeline and want to evolve their program to include AI and LLM visibility alongside traditional SEO.
They explicitly refuse clients who want cheap content execution, guaranteed quick results, or an agency that does everything.
They include voice-of-customer research and product positioning into their SEO strategy, meaning content integrates with GTM, product marketing, and sales.
Full-service engagements start at $10,000 per month.
Top 3 services
1. Generative Engine Optimization (GEO)
Their AI SEO service includes LLM visibility audits, baseline prompt tracking via tools like Peec AI, citation engineering to earn brand mentions on the ~400 high-authority domains LLMs consistently retrieve, source-worthy content structured for LLM summarization, and ongoing monitoring of AI citation share across ChatGPT, Perplexity, Claude, and Gemini.
2. Digital PR
Executed as a GEO lever — not for backlinks alone, but specifically to earn brand mentions on the high-authority domains LLMs consistently cite. Directly influences AI citation share rather than just domain authority.
3. Content production
Produced with GEO principles built in: strong point of view, original research, structured for machine readability and LLM summarization, with clear author entity signals including detailed bylines, About pages, and LinkedIn presence.
Notable Clients
Jasper (AI writing platform) grew organic sessions 810% and product signups 400x.
Order.co (B2B procurement) grew organic blog sessions 2,117% and conversions 39x.
Smartling (translation management) generated $3.7M in pipeline through organic search.
AppSumo (software deals marketplace) grew organic traffic 843% and revenue from organic 340%.
Convert (A/B testing and CRO platform) grew LLM visibility 81% and AI citations 140% in 60 days.
AI SEO research content
- LLM Optimization Tactics — Field notes on specific tactics for improving brand visibility in LLM outputs.
- AI Citation Briefs: A Repeatable Workflow for Your SME Content Strategy — A workflow for using AI citation insights in content planning.
- Cited, not clicked: The new math of AI traffic — Analysis of how AI citations and zero-click behavior change the traffic model for SEO programs.
- What We Learned from Building Our Reddit Engagement Program — How Reddit engagement functions as a signal in AI search strategy.
- Kitchen Side: The GEO Gold Rush Problem — Podcast episode on the dynamics of GEO as agencies race to claim the category.
Case study
Convert: 81% increase in LLM prompt visibility (from 31% to 55%) and 140% increase in AI citation share (from 15% to 35%) in 60 days. Omniscient built a full GEO strategy from scratch: established AI-native KPIs, used Peec AI to set a baseline, identified the ~400 high-authority domains LLMs consistently cite, ran targeted Digital PR to earn mentions on those domains, and produced owned content structured for LLM summarization across Convert's three core topic clusters.
9. GrowthX

GrowthX is an expert-led, AI-powered organic growth company that builds and runs content and GEO systems for B2B SaaS and tech companies. It is best for Series A and above companies with product-market fit that need to scale organic search and AI visibility simultaneously.
Their differentiation is the combination of forward-deployed AI engineers with senior marketing strategists, and what they call a "Service as Software" model. They track LLM citations and AI referral sessions as primary metrics.
Founder Marcel Santilli came from CMO roles at Scale AI, Deepgram, HashiCorp, and ServiceTitan, companies with $9B to $29B outcomes, which means the strategy layer is built by operators with real enterprise GTM experience.
Top 3 services
1. Generative Engine Optimization (GEO) and AI sisibility strategy
Maps buyer prompts and AI search behaviors across ChatGPT, Claude, Perplexity, and Google AI to identify where a brand should appear in LLM-generated answers. Builds content that is designed to earn citations, and rankings.
2. AI powered programmatic content production
Custom AI workflows built around the client's editorial voice, with human strategists providing oversight at every stage. Allows brands to publish at scale without sacrificing quality.
3. LLM referral traffic tracking and continuous optimization
Tracks rankings, AI citations, LLM referral traffic, and pipeline impact daily, then feeds those signals back into content workflows. The optimization loop compounds over time as the system learns what earns citations for that specific brand and category.
Notable clients
Webflow used GrowthX to break into a new developer audience, publishing 48+ pages in 8 weeks and driving 24,000+ weekly visits from new content.
Abnormal AI (enterprise email security) tripled organic traffic and demo requests with a 73x increase in clicks over eight months.
Exec (AI talent development) moved early on GEO and grew LLM referral traffic 4,531% in six months, going from 16 to 741 monthly sessions and booked 31+ demos in the first 4 weeks.
Lovable (AI app-building platform) launched organic programs in weeks and grew LLM referral traffic 8x in three months.
AI SEO research content
- AI-Led Growth: A Comprehensive Guide to Leveraging AI for Business Growth Strategies — Guide and video walkthrough on AI-led growth.
- CheckThat.ai — Their proprietary AI visibility platform for tracking LLM citations across ChatGPT, Claude, and Perplexity.
Case study
Exec: 4,531% growth in LLM referral traffic in six months (from 16 to 741 sessions). 343% increase in URL clicks. 942% growth in #2–10 rankings. 31+ demos and signups in the first 4 weeks. GrowthX mapped the prompts Exec's buyers were typing into ChatGPT and Claude, then built structured, expert-guided content designed to earn citations in those LLMs.
10. Notebook Agency

Notebook Agency is a Toronto-based GEO and SEO agency founded in 2019 by Steve Toth. It is best for mid-market to enterprise B2B SaaS companies that need to be recommended by LLMs during high-intent, late-stage buyer research. It is not suited for early-stage startups with no SEO foundation.
The core differentiator is the Trust Alignment Framework™ (TAF), a structured system built around a proprietary Truth Notebook™, which is a validated source of brand facts used to audit and close the gap between what LLMs say about a product and what is actually true. Every LLM response is scored with a proprietary Trust Score™, and misalignments are traced back to specific on-site or third-party content for correction.
They also hold a US patent (US17/983,598) for SEO-related systems and methods. Steve Toth has 55,000+ LinkedIn followers and 22,000+ email subscribers, giving Notebook Agency a thought leadership moat that most agencies can't match through content volume alone.
They have driven over $200M in revenue for clients and hold Canadian Search Award recognition.
Top 3 services
1. Trust Alignment Framework™ (TAF) / GEO
Combines the Truth Notebook™ (codified brand facts), Prompt Mirror™ (realistic buyer prompt testing across LLMs), Trust Score™ monitoring, retrieval-focused content rewrites, AI-optimized comparison pages, and a RAG-based content system. Designed to move a brand from passive LLM visibility to active, sales-ready LLM recommendation during high-intent buyer queries.
2. AI Search Optimization / Answer Engine Optimization (AEO)
Covers optimization for AI Overviews, ChatGPT, Bing Copilot, and Perplexity using internal research and test data. Includes structured content for extractability, ICP-specific comparison pages, schema enhancements, and semantic clarity improvements.
3. Content strategy built for AI retrieval
Content creation powered by a Subject Matter Expert RAG system anchored to the Truth Notebook™. Focuses on assets LLMs prefer to cite: FAQ hubs, feature indexes, comparison pages, integration indexes, and structured content that answers buyer-style questions clearly and consistently across all AI-visible surfaces.
Notable clients
Notebook Agency's SaaS clients include Signaturely, FreshBooks, Mappedin, Method:CRM, Spellbook.legal, Shiphero, VWO, TealHQ, Integrately, FundThrough, and PeekPro.
AI SEO research content
- The Trust Alignment Framework™ — Their core proprietary GEO methodology, the most detailed AI SEO content they publish.
- CXL Live Course: Optimize Pages for AI Search with GEO/AEO — Course taught by Steve Toth covering comparison pages, LLM citation tracking, and Deep Research behavior.
- AI Notebook (ainotebook.com) — Steve Toth's newsletter focused on LLM optimization and AI marketing strategies.
- AEO is Eating SEO — Masters of Search podcast — March 2026 interview with Steve Toth on AEO and the future of SEO.
Case study
Signaturely: Starting from a brand-new website, Notebook Agency helped Signaturely reach over 400,000 organic visits per month in under one year.
What to look for when choosing an AI SEO agency?
Expertise: Do they actually know AI search?
Read their published content before you talk to their sales team. An agency that genuinely understands AI search will have articles, research, or case studies that go beyond "optimize for AI Overviews."
Look for how they build citation signals, which LLMs they track, and what they have actually measured in client results. Then check their own brand — open ChatGPT or Perplexity and search "best AI SEO agencies." If an agency selling AI search visibility doesn't show up in those results, it is worth asking whether they can deliver it for a client.
Customer fit: Have they worked in your category?
SEO strategy for a B2B SaaS company with a six-month sales cycle is fundamentally different from ecommerce or media. Look at their case studies and check whether the problems they solved resemble yours, same ICP, same content types, same conversion goals.
Tools and tracking: How do they measure AI visibility?
Ask specifically how they track LLM citations and AI Overview appearances before signing anything. If the answer is vague, that is a gap. An agency reporting only on Google rankings in 2026 is measuring the wrong things.
The answer to this question reveals more about whether an agency is genuinely built for AI search than any deck they send you. How brands show up and get described in AI search is covered in detail in this article on controlling your brand narrative in LLMs.
Commercial alignment: Does the model fit how you work?
Some agencies run project-based engagements. Some are retainer-only. GrowthX publishes pricing starting at $18K per month; Minuttia lists a $5K+ minimum. Most others require a discovery call.
Understand the model before you get on the call, not just the price, but the ownership model. Who owns the strategy? Who owns briefs? Who decides when a topic cluster isn't working? Mismatched expectations on scope and accountability end agency relationships faster than almost anything else.
Why Scale Theory works well for B2B SaaS Startups and Midmarket companies
Scale Theory is built for B2B SaaS companies, growth-stage to mid-market, where the team needs a fully managed system, not a content vendor. You can read more about our approach on our AI SEO page.
Our approach treats Google SEO and LLM visibility as one interconnected system, not two separate workstreams, because the authority signals that drive Google rankings are the same ones that drive LLM citations.
Everything runs through us: strategy, briefs, drafts, editorial review, publishing, tracking, and reporting. You provide direction, and we handle the execution.
Our four published AI SEO case studies — Gloroots (0 to 20+ LLM-sourced leads per month in 4 months), Flowcart (200+ monthly LLM sessions in 4 months), EdisonOS (59x LLM session growth, $5.5M total pipeline), and BQP (zero to 500 monthly LLM sessions in a deep-tech niche) are among the most specific published examples of LLM lead attribution from any SEO agency currently in the market..
If you want to see where your brand currently stands in Google and AI search and what it would take to close the gaps, book a 30-minute strategy call.
Frequently Asked Questions
What is an AI SEO agency?
An AI SEO agency helps companies improve their visibility in AI-generated search results alongside traditional Google rankings. Their work typically involves building content and citation signals that cause LLMs to reference a brand when answering questions relevant to that company's product or category.
How is AI SEO different from traditional SEO?
Traditional SEO focuses on ranking in Google's blue links. AI SEO focuses on getting cited or referenced inside AI-generated answers, which often do not produce a click at all. The underlying principles overlap, authority, relevance, clear answers to real questions, but the optimization signals differ..
How much do AI SEO agencies typically charge?
Pricing varies significantly. GrowthX publishes rates starting at $18K per month. Minuttia lists a $5K+ minimum engagement. Most agencies on this list do not publish pricing and require a discovery call to scope the engagement.
As a rough benchmark, full-service B2B SaaS SEO and GEO programs typically run between $5K and $25K per month depending on scope, execution depth, and whether the engagement includes technical SEO and link building.
How do I know if an agency actually understands AI search?
Ask how they track LLM citations and what they have done to measurably improve a client's AI visibility. Vague answers are disqualifying.
Then check whether the agency shows up in AI search themselves. Open ChatGPT or Perplexity and search "best AI SEO agencies for SaaS." If an agency selling AI search visibility does not appear in those results, it is worth asking whether they can deliver it for you.
Which AI SEO agency is best for B2B SaaS?
Several agencies on this list work specifically with B2B SaaS: Scale Theory, Omnius, Omniscient Digital, Animalz, daydream, and GrowthX all have documented results with SaaS companies and understand the longer sales cycles and non-branded traffic goals that define the category.
For LLM referral traffic growth as a standalone channel, GrowthX or daydream. For integrated SEO and GEO with proprietary analytics, Omnius. For research-driven thought leadership alongside search, Animalz. For a systems-driven approach to Google and AI search visibility together as a single program, Scale Theory.
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